You are here: Home / News / AVAX vs Coldware: New Avalanche Competitor Secures $1.1m Investment 2 Weeks Into Presale Launch, Will Avax Keep Up?

February 28, 2025 by Vaigha Varghese
Avalanche (AVAX) has long been a dominant force in the blockchain industry, boasting a high-speed Layer-1 network and a strong DeFi ecosystem. However, the emergence of Coldware (COLD), a new DePIN and PayFi blockchain, is shifting investor attention. Two weeks into its presale, Coldware has already secured $1.1 million in funding, raising questions about whether Avalanche (AVAX) can maintain its momentum or if Coldware (COLD) is set to become the next big player in Web3 infrastructure.
Coldware’s DePIN and PayFi Model Challenges Avalanche (AVAX)’s Market Position
Unlike Avalanche (AVAX), which primarily focuses on DeFi and smart contracts, Coldware (COLD) is building a blockchain ecosystem that bridges the gap between Web3 and real-world finance.
Key aspects of Coldware (COLD)’s disruptive approach include:
- Decentralized Physical Infrastructure Networks (DePIN): Coldware is developing an infrastructure layer that supports Web3 devices, IoT networks, and tokenized real-world asset transactions.
- PayFi Solutions: The project introduces low-cost, high-speed global payments, competing directly with traditional banking systems and crypto payment networks like Avalanche (AVAX).
- Web3 Mobile Integration: Coldware is optimized for mobile-first adoption, making it more accessible to mainstream users compared to complex blockchain platforms like Avalanche.
As Coldware (COLD) continues to attract investors away from Avalanche (AVAX), the competition between the two blockchains is intensifying. While Avalanche’s Visa partnership is a step toward mainstream adoption, Coldware’s early-stage growth and investor enthusiasm suggest a potential market shift.
Avalanche (AVAX) Expands Utility With Visa-Backed Crypto Card
In an effort to drive mass adoption, Avalanche (AVAX) recently introduced the Avalanche Card, a Visa-backed payment solution that allows users to spend AVAX, Wrapped AVAX (wAVAX), USDT, and USDC at Visa-approved merchants worldwide. The initiative, launched in partnership with Rain, is designed to simplify crypto transactions and integrate digital assets into everyday commerce.
With Avalanche (AVAX) now targeting mainstream financial markets, the blockchain is positioning itself as a leader in crypto payments and DeFi solutions. However, while this development is significant, Avalanche’s native token AVAX has struggled to maintain bullish momentum, trading at $22.24—a sharp decline of 48.67% over three months.
Can Avalanche (AVAX) Keep Up With Coldware’s Rapid Growth?
Avalanche (AVAX) is still a top-tier blockchain, but Coldware’s ability to scale quickly and secure significant investment within two weeks indicates that it could surpass Avalanche’s growth trajectory.
While Avalanche (AVAX) remains strong in DeFi and tokenized assets, Coldware’s mobile-friendly blockchain and PayFi infrastructure make it a viable competitor in the next phase of Web3 adoption. Investors are now closely watching whether Avalanche (AVAX) can sustain its market position or if Coldware (COLD) will establish itself as the next major blockchain disruptor.
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