Meta stock reaches $700, highest since February 2026

Meta Platforms has clawed its way back above $700 per share, a level the stock hasn’t touched since early February when it closed at $706.41. The milestone caps a furious September rally that has erased months of pain for shareholders who watched the stock sink into the $520 range over the summer.

The rebound, which amounts to a gain of more than 20% month-to-date, lands just days before Meta Connect on September 23, the company’s marquee hardware and software event where new AI features are expected to take center stage.

What’s driving the move

Wells Fargo provided the loudest endorsement, hiking its price target from $640 all the way to $796 while maintaining an Overweight rating. The broader analyst consensus is similarly bullish, with price targets clustering in the $755 to $788 range. That puts the current share price roughly 8% to 12% below where the Street thinks it should trade.

On the product side, Meta’s Muse AI agent has been gaining real user engagement.

The road from $520 to $700

Meta’s 52-week range stretches from a low of $520.26 to a high of $790.80. As recently as September 18, Meta closed at $665.75, down 2.43% on the day. The push above $700 followed shortly after, with pre-market activity on September 21 showing the stock gravitating toward $680 before the session’s momentum carried it higher.

The company’s market capitalization now sits around $1.70 trillion.

Meta Connect and the AI catalyst

Meta Connect, scheduled for September 23, has historically served as a catalyst for the stock. This year’s event is expected to showcase new AI features, usage metrics for existing products, and potentially new hardware announcements.

Mark Zuckerberg’s company has been methodically repositioning itself as an AI-first platform. The Muse AI agent represents one visible manifestation of that strategy, but the broader play involves embedding AI across Instagram, WhatsApp, Facebook, and the company’s growing suite of enterprise tools.

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