1 week ago
61
RUM Group, the company formerly known as Rumble, just locked in a six-year GPU services agreement worth up to $13.7 billion with Anthropic. The contract centers on the Maysville, Georgia data center currently under construction, and it sent RUM shares soaring 20-28% in premarket trading once the customer’s identity leaked.
To put the deal size in perspective: RUM reported $40.4 million in revenue for Q2 2026. The contract is roughly 339 times that figure.
Inside the deal structure
RUM Group initially disclosed the agreement in an SEC filing on August 24, 2026, without naming the customer. The filing described a six-year GPU access and services arrangement structured across three tranches, with the final tranche contingent on customer approval.
Then, between September 13 and 14, reports identified Anthropic as the client on the other side of the contract. That’s when the stock went vertical.
The deal also includes a sweetener for Anthropic: a 10-year warrant granting the AI company the option to purchase approximately 50.81 million Class A RUM shares at an exercise price of $0.01 per share. The warrant vests based on the volume of GPU purchases tied to the Maysville deal plus any additional capacity commitments Anthropic makes.
If Anthropic exercises its option on all 50.81 million shares at $0.01 each, existing shareholders face meaningful dilution. The penny-per-share exercise price means Anthropic would pay roughly $508,000 for a stake that, at current trading levels after the premarket surge, could be worth hundreds of millions.
Maysville and the GPU arms race
The Maysville facility has secured power capacity estimated at 120 MW, with a potential expansion path to 180 MW. Operations are slated to begin in early 2027.
RUM’s path to becoming a GPU services provider runs through its acquisition of Northern Data in June 2026. That deal brought roughly 22,000 Nvidia Hopper GPUs into RUM’s portfolio and prompted the company to rebrand its compute operations under the name Quake AI. The Maysville site itself was originally proposed by Northern Data before the acquisition closed.
What to watch from here
The Maysville data center’s timeline is the first critical milestone. An early 2027 launch would need to stay on track for RUM to begin recognizing revenue from the first tranche of the deal.
Financing is the second question mark. RUM will likely need to raise significant capital through debt, equity, or some combination to fund the GPU purchases and infrastructure buildout required. The three-tranche structure provides some breathing room, and the fact that the final tranche requires customer approval suggests Anthropic retains leverage to walk away if milestones aren’t met.
Disclosure: This article was edited by Editorial Team. For more information on how we create and review content, see our Editorial Policy.
English (US) ·