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VALORANT is bringing content creators directly into the arena for its Masters London Finals Weekend. The on-site costreaming initiative will give fans a dedicated booth experience during the Fan Fest, running June 19 through June 21 at the event’s Red Bull Gaming Sphere On Tour activation.
What the costreaming setup actually looks like
The on-site costreamers will operate from a dedicated booth programmed throughout the Fan Fest portion of the event. This is separate from the official remote costreamers who typically broadcast from their own studios or homes during VCT events.
The activation is tied to the Red Bull Gaming Sphere On Tour, which serves as the broader Fan Fest framework.
Masters London by the numbers
VALORANT Masters London is the second international Masters event of the 2026 Champions Tour season. The tournament runs from June 6 through June 21, with the Swiss stage and playoffs filling the first two weeks before the Finals Weekend caps things off.
Twelve teams qualified for the event, drawn from the Americas, EMEA, Pacific, and China regions. The roster includes names like G2 Esports, Paper Rex, Team Heretics, EDward Gaming, Leviatán, and NRG, among others.
The prize pool sits at $1 million. First place takes home $350K, the runner-up gets $200K, third place earns $125K, fourth nets $75K, and fifth and sixth place each receive $50K.
The venue itself, the Copper Box Arena, seats around 7,500 for events and has hosted everything from handball to Dota 2 tournaments.
Why on-site costreaming matters for esports
Riot’s decision to bring costreamers on-site gives online-native audiences a reason to buy a ticket. It also functions as a content multiplier, with every creator at that booth generating clips, social posts, and VODs from within the venue.
Disclosure: This article was edited by Editorial Team. For more information on how we create and review content, see our Editorial Policy.
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