A freshly minted conservative advocacy group called the Alliance for a Better Future is throwing millions behind three Republican candidates it views as champions of AI regulation with guardrails. The targets of its largesse: Sen. Susan Collins of Maine, Sen. Roger Marshall of Kansas, and Rep. Ashley Hinson of Iowa, all facing voters in November.
What ABF is actually doing
ABF launched on March 23, 2026, with CEO Janet Kelly steering the operation. Its pitch is straightforward: AI innovation is good, but Big Tech shouldn’t get to develop it without meaningful consumer and child protections.
The group is running a seven-figure advertising campaign featuring the three Republican incumbents, positioning them as lawmakers who understand that balance. The ads were shared exclusively with Fox News Digital before their public release.
ABF’s ambitions stretch well beyond a few campaign spots. The organization plans to spend at least eight figures across 2026 on a combination of federal and state advocacy, lobbying, and public education efforts.
The group isn’t operating in isolation. It’s backed by a coalition of established conservative organizations, including the Heritage Foundation and the Family Policy Alliance.
The polling ABF is betting on
According to surveys conducted by the group, 83% of likely voters express concern about AI development. Voters favored companies implementing consumer protections over operating without restrictions by an 81-to-10 margin. When asked whether they’d prefer candidates who prioritize AI safeguards, the response was 77-to-13 in favor.
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